For your viewing pleasure might I suggest... Ohio, Dallas and LA. They seem to insinuate that
1) People from Ohio want to come to Louisville to meet women with tattoos on their ass (Might as well be a bulls eye)
2) Louisvillians who want to move to LA will make their parents cry.... WHAT!?
3) Black, gay men in Dallas who like tofu will be accepted in Louisville... Hmm... Its still in the south last time I checked, this might be a hard sell...
I didn't see how I could let this aggression stand, man. I fired back:
Dear Anonymous PR guy at Share Louisville,
I have to say, I'm a born and raised
Louisvillian, and these commercials are embarrassing.
A young man from Ohio wants a girl with a tattoo on her butt?
A girl moving to LA isn't going to be recognized for her intellect, but her bra size?
A man in Atlanta is dying because there aren't any hospitals there, and too much traffic?
A man in Dallas wants to be able to shout "I eat TOFU" from the steps of the
JUSTICE BUILDING!? What!?
Honestly I think we can sell ourselves a lot better by playing up our strengths rather than the weaknesses of other cities. And by strengths I mean actual STRENGTHS and not advertise
that we have cheap tattooed girls here who also happen to be appreciated for
their intellect (which, by the way... is a lie).
YES there are
great jobs here
YES there are fun things to do
YES the city could use an
influx of smart, creative, young people.
But seriously, a bunch of
slo-mo, sob-story, obnoxious, and down right embarrassing commercials will not
get the job done. I know they say any PR is good PR, but... Hey, when
you make us look like idiots, we're the ones who have to live with
it.
Yours Truly,
Not-so anonymous guy, who happens to
be young, smart, creative, has a great job, loves Louisville, tattoo-free,
appreciated for his intellect, has access to hospitals, but sits in traffic in
the morning, hates tofu, and secretly wants to move to LA.Waa waa wee wah! What the hell are these people thinking!? Who thought this was a good idea? There's been a lot of arguments that these run in the same vein as John Stewart or the next to godly Stephen Colbert... I have to say... I don't get that comparison at all. Let's look at what's supposed to be funny in these ads and see if it makes any sort of important or original commentary... The Ohio ad seems to make fun of Louisville more than small towns, and every single ad seems to forget the fact that people are usually extremely proud of where they come from. Ancestarally or otherwise. So when you completely trash where they come from... you look desperate to get anyone to come to your city. This ad is exemplary of what people inside the box seem to think belongs on the outside. Its not clever, its not funny, and I still fail to see the point. Whatever, this ain't a single's town anyhow... time to blow this popsicle stand.
